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Why Sell Online?

Artworks get sold everyday, everywhere

Selling with us online means your works are shoppable 365 days a year, worldwide. Best of all, we do all the heavy lifting. All you need to do is upload your artworks, sit back and relax!

Affordable Art Fair sells artworks everyday, worldwide via the online marketplace
Matt Piper, Eleven and a Half

"I am very happy to be exhibiting through Affordable Art Fair's online marketplace. The sales have complemented my business well - I've sold to customers and regions I wouldn't otherwise have reached through the gallery or fairs. I'd thoroughly recommend the site to other gallery owners."

Reach our 1 million website visitors

Every year, over 1 million people visit our website to discover and buy art giving you unparalleled access to our online audience.

Affordable Art Fair's websites attracts over one million visitors a year
Camilla Giradot, The Art Movement

"Affordable Art Fair is a brand we all trust and the site is easy to use, gives customers time to browse and reaches everyone. I am delighted that at last there is a way for us to sell art while we sleep!"

We help you acquire new customers

We are constantly working to get you even more customers through our digital marketing campaigns with include organic (SEO) and paid search (PPC), online display and social media adverstising, alongside regular email campaigns, PR activations and influencer collaborations.

AAffordable Art Fair visitors love art and are ready to buy
Patsy Dixon, Liberty Gallery

"Being on Affordable Art Fair's marketplace has been a source of additional business for me. Each time you google the name of an artist, if their work is sold online with Affordable Art Fair, it is always there, right at the top of the page. The fact that Affordable Art Fair invest in SEO to give visibility to our artists means a lot to me and my business."

Ongoing technical, sales and customer service support

Our dedicated hands-on team is always there to technically support you, help you ensure artworks arrive safe and sound to their new home and any knowledge that we have gathered over the past 20 years is shared with you helping you sell even more.

Affordable Art Fair provides you with digital and technical support
Emma Riley, The Art Agency

"Affordable Art Fair's online marketplace has opened up a new avenue of sale for The Art Agency from clients around the United Kingdom and abroad."

How do I become an online seller?

We welcome galleries and artist collectives to apply to our online marketplace. You get a dedicated profile page where you can display your works and artists, extensive marketing and PR and help from a dedicated account manager.

To ensure we have a diverse selection of quality works available to suit any taste, style and budget, all applications are reviewed by our selection committee – a mix of professionals and enthusiast.

Please get in touch with our gallery partnerships manager by enquiring below. We’ll let you know more details about selling online, the costs of it and everything you need in an application.


All living artists

All original work

Under £6,000


Let us know you’re interested. We’ll get in touch to give you more details and discuss your application and the artists you wish to sell online.

AAF review
Sign up

If you meet our online seller criteria, we'll invite you to register for an account.

AAF approve

Once you have registered for an online account, we will approve it. You will then have access to the gallery area of our website.

AAF confirm
Start selling!

You can now access your gallery dashboard, upload artworks and start selling!

For more information, costs and advice on applying.

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