Affordable Art Fair x Campari
One year into the COVID-19 pandemic, well known liqueur brand Campari wanted show its commitment to the creative community, and its longstanding support for artists. Campari wanted to do this by showcasing artists’ work in a standout way, and generate sales for the artists.
Art Without Walls
For two weeks over June and July 2021, Affordable Art Fair and Campari were curatorial partners in an ‘exhibition’ of 500 individual artworks from the Affordable Art Fair marketplace, which is now hosted on our sister site AffordableArt.com.
Artworks were exhibited across a large number of out of home poster sites in the vibrant Shoreditch area of London, UK. This exciting ‘Art Without Walls’ project both demonstrated Campari’s commitment to the creative community and provided a high-profile platform for artworks to sell, with each individual artwork displayed alongside a QR code that linked directly to its online web listing.