Get online fair ready!

The second edition of The Affordable Online Art Fair (Friday 9 April – Monday 3 May 2021) has opened its doors, packed with exquisite and affordable works from 50 hand-picked international galleries!

When buying art, we all hope to have a head over heels moment; our eyes drawn to a particular painting, print or photograph, and the decision to snap it up seeming almost pre-determined. The good news is that there are a few fail-safe steps we can take to help increase the probability of meeting the star-crossed one for our walls.

In this blog you’ll find a number of questions to help you consider exactly what kind of artwork you’re looking for. This will not only help get your thoughts in order, but also narrow down the search when you browse the 1,000s of artworks in the fair.

1. Why should I buy art online?

Let’s kick-start with a biggie. We understand that for many, buying a piece of art through a website may seem a little unusual, and a decision which requires a little human interaction rather than the click of a mouse? But there are so many benefits to taking the leap online!

◦ Firstly, the choice of artworks is seemingly endless, and our visual search tool will help you intuitively cut through to the perfect piece.
◦ Each artwork listing includes all of the practical information you need, plus our website includes artist and gallery profiles to find out more.
◦ Wherever you are in the world we’ll deliver direct to your doorstep.
◦ Our helpful customer services team is on hand if you need to get in touch for any reason.
◦ Finally, we offer free of charge returns, taking away any remaining worries you many have.

And if that isn’t enough to convince you, we’ll just casually mention that each month, tens of thousands of people visit our website, where we have sold hundreds of original and contemporary artworks, with our lovely art-buyers giving us an Excellent Trustpilot status! Real proof that we really do know what we’re talking about, when talking about art.

2. What style of artwork do I want to buy?

Now, on to the fun part! It’s time to consider whether you’re drawn to traditional or contemporary styles, movements like abstract or surrealism, and the myriad of subjects available – from stylish still lifes to perfect portraits.

If you’re unsure, there are a few simply ways to help you decide. Firstly, look around your home and think about your interior décor choices – are there any cues you can take, which suggest your tastes already lean one way or another? Alternatively, to test your tastes in a more practical way, use the filter function on our online marketplace to peruse the options and not only whet your appetite, but also give help you understand the types of works on offer.

3. Where am I going to hang my new artwork?

You may have a blank wall space crying out to be filled, or a particular room you want to refresh. Many art collectors feel like different types of works, mediums or styles work best in individual rooms. A bold showstopper might fit well in a large hallway or an airy living room; but, if searching for a piece for the bathroom or kitchen, it’s worth thinking about hanging it in a splash proof spot, otherwise you’re on the lookout for a steam and waterproof artwork!

Once you’ve had a think about the location, more practical considerations can take over. Don’t forget to measure up the space beforehand to make sure you don’t accidentally purchase a work that doesn’t fit on the wall! Also, consider the room colours and styling, which will further help to hone the search.

4. How much am I planning to spend?

With each of our online fair galleries exhibiting a plethora of artworks, having a rough sense of budget can also help to scale down the list of works available.

Different mediums tend to be in different price brackets – you’re more likely to find a limited edition print for under £250 than a painting or sculpture – so it’s helpful to have some parameters in mind before you start browsing. This will help you to be realistic whilst also being best prepped to turn your art collection dreams into a reality.

5. Any questions?

Our gallerist’s love to talk about their artists and artwork! You will find them friendly, knowledgeable, and more than happy to help. So, if you see something that really catches your eye, then do get in touch via their gallery profile page with any questions.

6. Investment or love?

Amongst all this advice, we have is one more helpful pointer; while some collectors may buy art as an investment, we think what matters most is your own individual response. Buying art is about the connection you feel to a piece. Trust your own taste and go for an artwork that you love and will take pleasure in viewing day in and day out, making it an investment in yourself – which ultimately is priceless! 

We hope you found these tips useful, and that they help to order your thoughts as you browse The Affordable Online Art Fair (Friday 9 April – Monday 3 May 2021). Follow the link below to start browsing the fair featuring our 50 hand-picked international galleries.